Apparently everyone knew about this on Tuesday, but I didn't find out about the Hostess / DC teamup until I picked up my issue of Birds of Prey on Wednesday.
I'm talking about this:
More specifically, this:
Uh... no. Listen... DC? Warner Brothers? Idiot Marketing Company? I get where you were trying to go, here. "Sno Balls" are fun because they look like snow balls, and the words "snow balls" evoke images of winter, and Christmas Break, and fun.
"Glo Balls," on the other hand, bring up images of irradiated testicles. Then I think of the Hulk... in a bad way. I realize I'm being childish and silly, but there you go. I am relieved that the lady components of DC are being left out of this particular campaign. I would hate to see what sort of female character would sponsor Ding-Dongs. (Harley Quinn?) Or Ho-Hos. (The Huntress? Yes? No? I'm being mean.)
Aside from the horrible name, who wants to eat green blobs of snack cake? Pink, yes. Lime green? Whoa.